---
title: Ideogram 2.0 | Runware Docs
url: https://runware.ai/docs/models/ideogram-2-0
description: Ideogram 2.0 text to image model for sharp design work
---
# Ideogram 2.0

Ideogram 2.0 is a frontier text to image model with strong typography control, improved rendering quality, and better layout consistency. It suits branding workflows, posters, and production design where legible stylized text and precise graphic composition matter to developers.

- **ID**: `ideogram:3@1`
- **Status**: live
- **Creator**: Ideogram
- **Release Date**: August 21, 2024
- **Capabilities**: Text to Image

## Pricing

Each generation costs $0.08.

- **1024x1024**: `$0.08`
- **768x1280**: `$0.08`
- **1280x768**: `$0.08`

## Compatibility & Validation

`width` and `height` must be used together.

---

The following dimension combinations are supported:

| Configuration | Dimensions |
| --- | --- |
| `1K (3:1)` | `1536x512` |
| `1K (~21:9)` | `1536x576` |
| `1K (~21:9)` | `1472x576` |
| `1K (~21:9)` | `1408x576` |
| `1K (~21:9)` | `1536x640` |
| `1K (~21:9)` | `1472x640` |
| `1K (~21:9)` | `1408x640` |
| `1K (~2:1)` | `1344x640` |
| `1K (~2:1)` | `1472x704` |
| `1K (2:1)` | `1408x704` |
| `1K (~2:1)` | `1344x704` |
| `1K (~16:9)` | `1280x704` |
| `1K (16:9)` | `1312x736` |
| `1K (16:9)` | `1280x720` |
| `1K (~16:9)` | `1344x768` |
| `1K (~16:9)` | `1216x704` |
| `1K (5:3)` | `1280x768` |
| `1K (~5:3)` | `1152x704` |
| `1K (16:10)` | `1232x768` |
| `1K (16:10)` | `1024x640` |
| `1K (~16:10)` | `1216x768` |
| `1K (3:2)` | `1248x832` |
| `1K (~3:2)` | `1216x832` |
| `1K (~3:2)` | `1088x768` |
| `1K (~4:3)` | `1152x832` |
| `1K (4:3)` | `1152x864` |
| `1K (~4:3)` | `1088x832` |
| `1K (~5:4)` | `1152x896` |
| `1K (5:4)` | `1120x896` |
| `1K (~5:4)` | `1024x832` |
| `1K (~5:4)` | `1088x896` |
| `1K (~5:4)` | `960x832` |
| `1K (~5:4)` | `1024x896` |
| `1K (~5:4)` | `1088x960` |
| `1K (~1:1)` | `960x896` |
| `1K (~1:1)` | `1024x960` |
| `1K (1:1)` | `1024x1024` |
| `1K (~1:1)` | `960x1024` |
| `1K (~1:1)` | `896x960` |
| `1K (~4:5)` | `960x1088` |
| `1K (~4:5)` | `896x1024` |
| `1K (~4:5)` | `832x960` |
| `1K (~4:5)` | `896x1088` |
| `1K (~4:5)` | `832x1024` |
| `1K (4:5)` | `896x1120` |
| `1K (~4:5)` | `896x1152` |
| `1K (~3:4)` | `832x1088` |
| `1K (3:4)` | `864x1152` |
| `1K (~3:4)` | `832x1152` |
| `1K (~2:3)` | `768x1088` |
| `1K (~2:3)` | `832x1216` |
| `1K (2:3)` | `832x1248` |
| `1K (~10:16)` | `768x1216` |
| `1K (10:16)` | `640x1024` |
| `1K (10:16)` | `768x1232` |
| `1K (~3:5)` | `704x1152` |
| `1K (3:5)` | `768x1280` |
| `1K (~9:16)` | `704x1216` |
| `1K (~9:16)` | `768x1344` |
| `1K (9:16)` | `720x1280` |
| `1K (9:16)` | `736x1312` |
| `1K (~9:16)` | `704x1280` |
| `1K (~1:2)` | `704x1344` |
| `1K (1:2)` | `704x1408` |
| `1K (~1:2)` | `704x1472` |
| `1K (~1:2)` | `640x1344` |
| `1K (~9:21)` | `640x1408` |
| `1K (~9:21)` | `640x1472` |
| `1K (~9:21)` | `640x1536` |
| `1K (~9:21)` | `576x1408` |
| `1K (~9:21)` | `576x1472` |
| `1K (~1:3)` | `576x1536` |
| `1K (1:3)` | `512x1536` |

## Request Parameters

**API Options**

Platform-level options for task execution and delivery.

### [taskType](https://runware.ai/docs/models/ideogram-2-0#request-tasktype)

- **Type**: `string`
- **Required**: true
- **Value**: `imageInference`

Identifier for the type of task being performed

### [taskUUID](https://runware.ai/docs/models/ideogram-2-0#request-taskuuid)

- **Type**: `string`
- **Required**: true
- **Format**: `UUID v4`

UUID v4 identifier for tracking tasks and matching async responses. Must be unique per task.

### [outputType](https://runware.ai/docs/models/ideogram-2-0#request-outputtype)

- **Type**: `string`
- **Default**: `URL`

Image output type.

**Allowed values**: `URL` `base64Data` `dataURI`

### [outputFormat](https://runware.ai/docs/models/ideogram-2-0#request-outputformat)

- **Type**: `string`
- **Default**: `JPG`

Specifies the file format of the generated output. The available values depend on the task type and the specific model's capabilities.

- \`JPG\`: Best for photorealistic images with smaller file sizes (no transparency).
- \`PNG\`: Lossless compression, supports high quality and transparency (alpha channel).
- \`WEBP\`: Modern format providing superior compression and transparency support.

> [!NOTE]
> \*\*Transparency\*\*: If you are using features like background removal or LayerDiffuse that require transparency, you must select a format that supports an alpha channel (e.g., \`PNG\`, \`WEBP\`, \`TIFF\`). \`JPG\` does not support transparency.

**Allowed values**: `JPG` `PNG` `WEBP`

### [outputQuality](https://runware.ai/docs/models/ideogram-2-0#request-outputquality)

- **Type**: `integer`
- **Min**: `20`
- **Max**: `99`
- **Default**: `95`

Compression quality of the output. Higher values preserve quality but increase file size.

### [webhookURL](https://runware.ai/docs/models/ideogram-2-0#request-webhookurl)

- **Type**: `string`
- **Format**: `URI`

Specifies a webhook URL where JSON responses will be sent via HTTP POST when generation tasks complete. For batch requests with multiple results, each completed item triggers a separate webhook call as it becomes available.

**Learn more** (1 resource):

- [Webhooks](https://runware.ai/docs/platform/webhooks) (platform)

### [deliveryMethod](https://runware.ai/docs/models/ideogram-2-0#request-deliverymethod)

- **Type**: `string`
- **Default**: `sync`

Determines how the API delivers task results.

**Allowed values**:

- `sync` Returns complete results directly in the API response.
- `async` Returns an immediate acknowledgment with the task UUID. Poll for results using getResponse.

**Learn more** (1 resource):

- [Task Polling](https://runware.ai/docs/platform/task-polling) (platform)

### [uploadEndpoint](https://runware.ai/docs/models/ideogram-2-0#request-uploadendpoint)

- **Type**: `string`
- **Format**: `URI`

Specifies a URL where the generated content will be automatically uploaded using the HTTP PUT method. The raw binary data of the media file is sent directly as the request body. For secure uploads to cloud storage, use presigned URLs that include temporary authentication credentials.

**Common use cases:**

- **Cloud storage**: Upload directly to S3 buckets, Google Cloud Storage, or Azure Blob Storage using presigned URLs.
- **CDN integration**: Upload to content delivery networks for immediate distribution.

```text
// S3 presigned URL for secure upload
https://your-bucket.s3.amazonaws.com/generated/content.mp4?X-Amz-Signature=abc123&X-Amz-Expires=3600

// Google Cloud Storage presigned URL
https://storage.googleapis.com/your-bucket/content.jpg?X-Goog-Signature=xyz789

// Custom storage endpoint
https://storage.example.com/uploads/generated-image.jpg
```

The content data will be sent as the request body to the specified URL when generation is complete.

### [safety](https://runware.ai/docs/models/ideogram-2-0#request-safety)

- **Path**: `safety.checkContent`
- **Type**: `object (2 properties)`

Content safety checking configuration for image generation.

#### [checkContent](https://runware.ai/docs/models/ideogram-2-0#request-safety-checkcontent)

- **Path**: `safety.checkContent`
- **Type**: `boolean`
- **Default**: `false`

Enable or disable content safety checking. When enabled, defaults to `fast` mode.

#### [mode](https://runware.ai/docs/models/ideogram-2-0#request-safety-mode)

- **Path**: `safety.mode`
- **Type**: `string`
- **Default**: `none`

Safety checking mode for image generation.

**Allowed values**:

- `none` Disables checking.
- `fast` Performs a single check.

### [ttl](https://runware.ai/docs/models/ideogram-2-0#request-ttl)

- **Type**: `integer`
- **Min**: `60`

Time-to-live (TTL) in seconds for generated content. Only applies when `outputType` is `URL`.

### [includeCost](https://runware.ai/docs/models/ideogram-2-0#request-includecost)

- **Type**: `boolean`
- **Default**: `false`

Include task cost in the response.

### [numberResults](https://runware.ai/docs/models/ideogram-2-0#request-numberresults)

- **Type**: `integer`
- **Min**: `1`
- **Max**: `20`
- **Default**: `1`

Number of results to generate. Each result uses a different seed, producing variations of the same parameters.

**Generation Parameters**

Core parameters for controlling the generated content.

### [model](https://runware.ai/docs/models/ideogram-2-0#request-model)

- **Type**: `string`
- **Required**: true
- **Value**: `ideogram:3@1`

Identifier of the model to use for generation.

**Learn more** (3 resources):

- [Text To Image: Model Selection The Foundation Of Generation](https://runware.ai/docs/guides/text-to-image#model-selection-the-foundation-of-generation) (guide)
- [Image Inpainting: Model Specialized Inpainting Models](https://runware.ai/docs/guides/image-inpainting#model-specialized-inpainting-models) (guide)
- [Image Outpainting: Other Critical Parameters](https://runware.ai/docs/guides/image-outpainting#other-critical-parameters) (guide)

### [positivePrompt](https://runware.ai/docs/models/ideogram-2-0#request-positiveprompt)

- **Type**: `string`
- **Required**: true
- **Min**: `1`
- **Max**: `2000`

Text prompt describing elements to include in the generated output.

**Learn more** (2 resources):

- [Text To Image: Prompts Guiding The Generation](https://runware.ai/docs/guides/text-to-image#prompts-guiding-the-generation) (guide)
- [Image Outpainting: Other Critical Parameters](https://runware.ai/docs/guides/image-outpainting#other-critical-parameters) (guide)

### [negativePrompt](https://runware.ai/docs/models/ideogram-2-0#request-negativeprompt)

- **Type**: `string`
- **Min**: `1`
- **Max**: `2000`

Prompt to guide what to exclude from generation. Ignored when guidance is disabled (CFGScale ≤ 1).

**Learn more** (1 resource):

- [Text To Image: Prompts Guiding The Generation](https://runware.ai/docs/guides/text-to-image#prompts-guiding-the-generation) (guide)

### [width](https://runware.ai/docs/models/ideogram-2-0#request-width)

- **Type**: `integer`
- **Required**: true
- **Paired with**: height

Width of the generated media in pixels.

**Learn more** (2 resources):

- [Image To Image: Dimensions Changing Aspect Ratio](https://runware.ai/docs/guides/image-to-image#dimensions-changing-aspect-ratio) (guide)
- [Image Outpainting: Dimensions Critical For Outpainting](https://runware.ai/docs/guides/image-outpainting#dimensions-critical-for-outpainting) (guide)

### [height](https://runware.ai/docs/models/ideogram-2-0#request-height)

- **Type**: `integer`
- **Required**: true
- **Paired with**: width

Height of the generated media in pixels.

**Learn more** (2 resources):

- [Image To Image: Dimensions Changing Aspect Ratio](https://runware.ai/docs/guides/image-to-image#dimensions-changing-aspect-ratio) (guide)
- [Image Outpainting: Dimensions Critical For Outpainting](https://runware.ai/docs/guides/image-outpainting#dimensions-critical-for-outpainting) (guide)

**Provider Settings**

Parameters specific to this model provider. These must be nested inside the \`providerSettings.ideogram\` object.

### [colorPalette](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-colorpalette)

- **Path**: `providerSettings.ideogram.colorPalette`
- **Type**: `object (4 properties)`

Color palette for generation. Use a preset `name` or custom `members`.

#### [name](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-colorpalette-name)

- **Path**: `providerSettings.ideogram.colorPalette.name`
- **Type**: `string`

Preset color palette name.

**Allowed values**: `EMBER` `FRESH` `JUNGLE` `MAGIC` `MELON` `MOSAIC` `PASTEL` `ULTRAMARINE`

#### [members](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-colorpalette-members)

- **Path**: `providerSettings.ideogram.colorPalette.members`
- **Type**: `array of objects (2 properties)`

Custom color palette with hex colors and weights.

##### [colorHex](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-colorpalette-members-colorhex)

- **Path**: `providerSettings.ideogram.colorPalette.members.colorHex`
- **Type**: `string`
- **Required**: true

Hexadecimal color code (e.g., #FF5733).

##### [colorWeight](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-colorpalette-members-colorweight)

- **Path**: `providerSettings.ideogram.colorPalette.members.colorWeight`
- **Type**: `float`
- **Min**: `0.05`
- **Max**: `1`
- **Step**: `0.01`

Color influence weight (0.05 - 1.0).

### [magicPrompt](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-magicprompt)

- **Path**: `providerSettings.ideogram.magicPrompt`
- **Type**: `string`
- **Default**: `AUTO`

Automatic prompt enhancement.

**Allowed values**:

- `AUTO` Content-based enhancement.
- `ON` Always enhance.
- `OFF` No enhancement.

### [renderingSpeed](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-renderingspeed)

- **Path**: `providerSettings.ideogram.renderingSpeed`
- **Type**: `string`
- **Default**: `DEFAULT`

Generation speed/quality tradeoff.

**Allowed values**:

- `TURBO` Fastest generation.
- `DEFAULT` Balanced speed and quality.
- `QUALITY` Best quality.

### [styleReferenceImages](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-stylereferenceimages)

- **Path**: `providerSettings.ideogram.styleReferenceImages`
- **Type**: `array of strings`

Reference images for visual style transfer. The model extracts and applies the artistic style from these images.

### [styleType](https://runware.ai/docs/models/ideogram-2-0#request-providersettings-ideogram-styletype)

- **Path**: `providerSettings.ideogram.styleType`
- **Type**: `string`
- **Default**: `AUTO`

Visual style and rendering approach.

**Allowed values**:

- `AUTO` Automatically selects the most appropriate style.
- `GENERAL` Versatile style suitable for most content types.
- `REALISTIC` Photorealistic rendering with natural lighting and textures.
- `DESIGN` Optimized for graphic design, logos, and typography.
- `RENDER_3D` Three-dimensional rendering with depth and modeling effects.
- `ANIME` Anime/manga visual style.
- `FICTION` Stylized rendering for fictional and fantasy content.

## Response Parameters

### [taskType](https://runware.ai/docs/models/ideogram-2-0#response-tasktype)

- **Type**: `string`
- **Required**: true
- **Value**: `imageInference`

Type of the task.

### [taskUUID](https://runware.ai/docs/models/ideogram-2-0#response-taskuuid)

- **Type**: `string`
- **Required**: true
- **Format**: `UUID v4`

UUID of the task.

### [imageUUID](https://runware.ai/docs/models/ideogram-2-0#response-imageuuid)

- **Type**: `string`
- **Required**: true
- **Format**: `UUID v4`

UUID of the output image.

### [imageURL](https://runware.ai/docs/models/ideogram-2-0#response-imageurl)

- **Type**: `string`
- **Format**: `URI`

URL of the output image.

### [imageBase64Data](https://runware.ai/docs/models/ideogram-2-0#response-imagebase64data)

- **Type**: `string`

Base64-encoded image data.

### [imageDataURI](https://runware.ai/docs/models/ideogram-2-0#response-imagedatauri)

- **Type**: `string`
- **Format**: `URI`

Data URI of the output image.

### [seed](https://runware.ai/docs/models/ideogram-2-0#response-seed)

- **Type**: `integer`

The seed used for generation. If none was provided, shows the randomly generated seed.

### [NSFWContent](https://runware.ai/docs/models/ideogram-2-0#response-nsfwcontent)

- **Type**: `boolean`

Flag indicating if NSFW content was detected.

### [cost](https://runware.ai/docs/models/ideogram-2-0#response-cost)

- **Type**: `float`

Task cost in USD. Present when `includeCost` is set to `true` in the request.

## Examples

### Vintage Circus Ticket Layout (Text to Image)

![Vintage Circus Ticket Layout](https://assets.runware.ai/examples/ideogram-2-0/fb00340a-1931-4cb9-9b88-11a1fb967baf.jpg)

**Request**:

```json
{
  "taskType": "imageInference",
  "taskUUID": "3a762c29-ac58-4d13-93b6-64090886e25c",
  "model": "ideogram:3@1",
  "positivePrompt": "An ornate early-20th-century circus admission ticket design, highly detailed typography-focused composition, aged cream paper with deep burgundy, faded gold, and charcoal ink accents, centered headline text reading \"GRAND STARLIGHT CIRCUS\", secondary text reading \"ONE NIGHT ONLY\", small text blocks reading \"ADMIT ONE\", \"ROW B\", \"SEAT 17\", and \"EST. 1912\", elegant decorative borders, flourishes, tiny stars, banners, engraved illustration style, symmetrical layout, crisp legible lettering, authentic print design aesthetic, clean composition, high detail",
  "negativePrompt": "blurry text, illegible letters, distorted typography, warped layout, extra words, duplicate elements, watermark, logo mockup, photo realism, people, animals, clutter, low contrast, messy background",
  "width": 1280,
  "height": 768,
  "providerSettings": {
    "ideogram": {
      "magicPrompt": "ON",
      "styleType": "DESIGN"
    }
  }
}
```

**Response**:

```json
{
  "taskType": "imageInference",
  "taskUUID": "3a762c29-ac58-4d13-93b6-64090886e25c",
  "imageUUID": "38695ffb-c250-4ddc-903b-9ec534430ac1",
  "imageURL": "https://im.runware.ai/image/os/a14d18/ws/2/ii/38695ffb-c250-4ddc-903b-9ec534430ac1.jpg",
  "seed": 808246395,
  "cost": 0.08
}
```

---

### Wayfinding Kiosk Interface Mockup (Text to Image)

![Wayfinding Kiosk Interface Mockup](https://assets.runware.ai/examples/ideogram-2-0/e882ffe3-fc3e-4aa5-9402-c533f1fb7e96.jpg)

**Request**:

```json
{
  "taskType": "imageInference",
  "taskUUID": "304dc919-12f4-45ea-8b11-203885fa41b0",
  "model": "ideogram:3@1",
  "positivePrompt": "A polished square wayfinding kiosk screen for a fictional aerial tram network, graphic design mockup with crisp modern typography and precise layout. Main headline text at top: \"SKYLOOP TRANSIT\". Large central route diagram with three clearly labeled lines: \"HARBOUR LINE\", \"GARDEN LOOP\", \"SUMMIT LINK\". Add legible station names around the map: \"Glass Wharf\", \"Cedar Gate\", \"Juniper Yard\", \"Sunken Plaza\", \"North Spire\", \"Aster Court\", \"Ribbon Field\". Include a boxed info panel reading \"NEXT CAR 3 MIN\" and a footer strip with icons and labels: \"Tickets\", \"Transfers\", \"Accessibility\", \"Exit\". Sleek civic branding, minimal geometric symbols, balanced whitespace, flat design, highly readable text, excellent alignment, refined information hierarchy, contemporary transit UI, soft off-white background with teal, charcoal, amber, and muted coral accents.",
  "negativePrompt": "blurry text, misspelled words, warped letters, handwritten text, grunge, clutter, photographic scene, people, vehicles, excessive decoration, low contrast, distorted layout, random symbols",
  "width": 1024,
  "height": 1024,
  "providerSettings": {
    "ideogram": {
      "magicPrompt": "OFF",
      "styleType": "DESIGN"
    }
  }
}
```

**Response**:

```json
{
  "taskType": "imageInference",
  "taskUUID": "304dc919-12f4-45ea-8b11-203885fa41b0",
  "imageUUID": "cf99d40f-150d-45c7-a234-0f45faedd75c",
  "imageURL": "https://im.runware.ai/image/os/a04d20/ws/2/ii/cf99d40f-150d-45c7-a234-0f45faedd75c.jpg",
  "seed": 1380080795,
  "cost": 0.08
}
```

---

### Subway Jazz Festival Billboard (Text to Image)

![Subway Jazz Festival Billboard](https://assets.runware.ai/examples/ideogram-2-0/0f8ffb54-7043-44e0-a5f5-28f1282de27c.jpg)

**Request**:

```json
{
  "taskType": "imageInference",
  "taskUUID": "acae32e7-696a-4a05-bb7a-d09be8a261c0",
  "model": "ideogram:3@1",
  "positivePrompt": "A striking large-format billboard inside a tiled underground train station, designed for a fictional event called \"MIDNIGHT JAZZ FESTIVAL\" with crisp readable typography. Include supporting text: \"Three Nights • Brass Hall • April 18–20\" and a small footer line: \"Tickets On Sale Now\". The composition should feel premium, contemporary, and layout-driven, featuring a trumpet silhouette, flowing sound-wave graphics, bold typographic hierarchy, elegant spacing, clean grid alignment, and realistic environmental context with commuters blurred in the background. Rich cinematic shadows, deep cobalt and brass accents, high detail, immaculate lettering, polished advertising design, strong contrast, visually balanced negative space.",
  "negativePrompt": "illegible text, misspelled words, warped letters, duplicate text, cluttered composition, low contrast, distorted anatomy, extra limbs, messy layout, watermark, logo, frame, grainy image",
  "width": 1024,
  "height": 896,
  "providerSettings": {
    "ideogram": {
      "magicPrompt": "OFF",
      "styleType": "DESIGN"
    }
  }
}
```

**Response**:

```json
{
  "taskType": "imageInference",
  "taskUUID": "acae32e7-696a-4a05-bb7a-d09be8a261c0",
  "imageUUID": "66c95212-b062-4d6e-994d-552a9ff80152",
  "imageURL": "https://im.runware.ai/image/os/a05d22/ws/2/ii/66c95212-b062-4d6e-994d-552a9ff80152.jpg",
  "seed": 596348881,
  "cost": 0.08
}
```